Freeride
Whether it is on the box at events like Red Bull Rampage, Crankworx, or Proving Grounds, or featured in numerous film projects, following their passion, dedication, and craft, our Freeride team is consistently pushing the boundaries of what is possible. Each with a style and vibe uniquely their own, but all at home in the space where creativity and competition meet.
A million incremental steps leading to a historic week of firsts for women. The first-year women were invited to participate in Red Bull Rampage. The first woman to drop in at Rampage. The first woman to win Red Bull Rampage. A week of firsts for Robin Goomes.
After almost two weeks straight of digging, building, and shaping, competitors prepared and tested their features until it was time to put it all together in finals.
That’s a wrap on Crankworx Cairns after another weekend packed with massive sends and tight racing.
Reed Boggs returns to Rampage for his third consecutive year with an automatic bid from his 4th place finish last year. Adolf Silva makes his first appearance since joining Yeti Cycles
Nothing comes easy in the desert. The phrase “No dig, no ride” is an understatement in Southern Utah, where barren hills are the perfect blank canvas.
Reed Boggs hangs up his SB165 for a day out on his new 160E.
Reed Boggs was back for another year after his third-place finish in 2021. A return of the 2013 site, but a new location for Boggs’ fourth Rampage appearance, Reed and his builders, Alan Mandell and Caleb Holonko, made impressive work crafting his line on the looker’s right ridge, featuring a 64 ft drop.
Is there one moment that defines an athlete’s direction, or rather years of consistency and dedication? Reed Boggs is living proof that a boy from the flatlands of Ohio can make all the right decisions along the way that eventually lead him to the largest stage that freeride has to offer.
This Ohio boy moved his entire life to Hurricane, UT, to turn small gains into massive progressions to eventually bring him to his first Rampage podium.
Athletes
Creativity and imagination have built freeride into what it is today, influencing decades of style and progression. Our introduction into freeride is much that of race—to show up authentically and earn a place within by understanding the roots and culture. With a leap of faith and a little bit of trust from our first signed athlete, Reed Boggs, we have worked to build a core team, including Boggs, Robin Goomes, and Adolf Silva, who continue to push the sport.
