Partnership & Event Specialist 

Date: July 2024 

Location: Golden, CO 

Report to: Director of Marketing or Marketing Manager 

General Summary: 

The Partnership & Event Specialist will report to Marketing Leadership and work closely with the Yeti Brand Marketing team to manage and support Yeti Cycles Partnerships & Events. This role is responsible for Yeti’s event & advocacy relationships including competition, non-profit, and community event activations and relationships. The ideal candidate has a passion for mountain biking and the outdoor industry, enjoys collaborating with others and has a zest for being in the field and representing the Yeti brand in the community. 

This position will work cross-functionally between Yeti Brand Marketing initiatives in support of Yeti Cycles brand strategies, goals and objectives. 

Essential Job Functions: 

Partnerships & Non-profits

  • Maintain solid understanding of local, regional and national events and advocacy community and opportunities. 
  • Lead day-to-day communication with advocacy & non-profit relationships, while working to connect with their schedule of events, fundraisers and projects. 
  • Manage and execute product fulfillment in a timely manner to fulfill advocacy & non-profit sponsorships. 
  • Ensure all partnership & non-profit commitments are met. 
  • Represent Yeti at key trail building, community and advocacy events. 

Events

  • Planning: Creating and organizing event schedules and selecting sites for Yeti Cycles Trade events & Gatherings working with our internal and external partners. 
  • Logistics: Owner of annual Brand Marketing event calendar. Organize schedules, prepare venues and coordinate with vendors 
  • Contracts: Negotiate contracts with events, producers and contractors. 
  • Event Production: Manage on-site preparations, production and breakdown. 
  • Promotion: Work with Brand Marketing and Digital team to facilitate communication strategy to support and promote Yeti events and Yeti partner events. 
  • Work with the Marketing leadership to determine annual event selection while connecting to larger product, athlete, and community strategies. 
  • Understand event details thoroughly and coordinate internal staff support well in advance for events. 
  • Partner with Sales and Demo teams on select activations. 
  • Execute Yeti event sponsorships working with Customer Service team to facilitate the delivery of all sponsorship commitments related to event and advocacy partnerships. 

Annual budgeting and fiscal management for Event & Partnership programs

  • Work with Brand Marketing leadership to develop annual budget for Events & Partnerships that aligns with department and company goals and strategies. 
  • Manage budget to actuals and provide quarterly progress reports with YTD actuals. 
Job Requirements: 
  • Bachelor’s degree or equivalent experience. 
  • 1-3+ years of related Marketing, team and/or Event & Partnership management. 
  • Strong writing, communication and negotiating skills. 
  • Proficiency with Microsoft Office. 
  • Excellent communication skills, in person, on the phone and in writing with prompt responses. 
  • Capable of working in a dynamic, collaborative team environment. 
  • Passion for mountain biking, racing, building community and diversity within Mountain Biking. 
  • Willingness to travel 20-40% of the year – Domestic & International depending on events schedule. 
  • A valid passport. 
  • Clean driving record, ability to drive company vehicles. 
Work Environment: 

Yeti Cycles is a ride-driven company. Everything we do revolves around making the best bikes in the world and to make the best bikes, we need the best people. We are committed to a talented, diverse workplace that values hard work and initiative. Our work environment is relaxed, but high functioning. Dogs wander the building and bikes clutter the hallways. We have good coffee brewing in the morning and hoppy beers flowing in the evening. We’re located near five major trailheads and shut it down from 11:30am-1pm every day to ride. We live to ride. We offer a competitive compensation package, medical/dental insurance, matching 401k, life insurance, paid parental leave, and disability insurance. 

Compensation Range: $55,000-65,000k Annually – depending on experience. 

Yeti Cycles is proud to be an Equal Opportunity Employer 

To Apply: Please Email your resume & cover letter to jobs@yeticycles.com – please include the job title ‘Partnership and Event Specialist’ in the subject line.